MUTT

Suite of posters for MUTT exhibition
Abstract billboard poster with QR code in centre
The MUTT campaign billboard
Social Media motion
Exhibition layout diagram

The Code

Made in p5.js, this script turns a video feed into live ASCII visuals. It reads brightness values from the webcam input and maps them to typographic characters, constantly redrawing the image in real time: turning the viewer into a performer within the system.

 

Wanna play? Try here [1 →] [2 →] [3 →]

Flag style promotional graphics for MUTT
Posters mocked up on urban setting
Appearal for MUTT
Project Objectives

"It started with a question. Or rather, a frustration. The ever-predictable “Where are you really from?” A classic go-to for anyone who doesn’t quite look the part, apparently. But have you ever thought about what you’re actually asking? Or what you’re really implying? Because let’s be clear – the question isn’t “Where are you from?” It’s “Why are you brown?” That’s the real question, isn’t it? Not curiosity, but categorisation. A quick scan of your face, your name, your accent – and suddenly there’s a mismatch. You don’t fit into the tidy little box they had ready for you.

Race is a man-made construct designed to divide people and uphold the idea that some are superior to others. It became a tool of white supremacy, using physical appearance to justify power, control, and violence. At its core, it places whiteness at the top of a social hierarchy, and everyone else somewhere beneath it.

But what happens to the ones who don’t fit neatly into these categories? You know – White. Black. Asian. Tick a box. Pick a side. These labels are treated like fixed identities, but they’re absurdly broad, flattening entire continents, cultures, and histories into one convenient word. And then there are the ""others". We’re often labelled “mixed race,” like that explains anything. But here’s the problem: if “mixed” exists, then so must its opposite. There has to be something considered a pure race. A purebred. And by that logic, the rest of us are reduced to something less – a mutt."

Project Overview

"MUTT is a participatory art installation and multi-platform project exploring identity, race, and belonging through performance, surveillance, and satire. Combining live video projection, generative code, installation, circus-inspired visuals, and a public awareness campaign, it aims to spark conversation and challenge how we think.

At the core of this project is the belief that race is a man-made construct designed to divide people and uphold the idea that some are superior to others. It places whiteness at the top of a social hierarchy, and everyone else somewhere beneath it. Labels like “mixed race” imply a “pure” race. A purebred. Reducing the rest of us to something less: a mutt."

Collection
Author/s

Amanda Reimann

Discipline
Branding
Coding
Motion Graphics
Spatial Design